Project Data
Client
Gelicity Beauty Products
Type of Production
Promotional product films for TV, in-store, beauty salons and DVD use.
Filming Location
Nottingham
No of crew
2
Time period for filming
1 day
Final Format
Video Tape and DVD

Overseas interest was generated with additional multi-language versions of this film by changing the voice over artist and screen text for the appropriate country.
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Project details
Filmed at a multi-million pound private residence in Nottingham, we provided 2 female models to demonstrate the products in use.
A professional voice over artist provided the narration combined with screen text overlays.
All three films were shot in a day and music and visual effects were added in post production.
Pre-production meetings were important to give us an accurate insight into the client’s requirements and to show to us how each of the products worked.
Our understanding allowed us to source an ideal filming location, the right type of models and plan how best to capture the right type of shots.
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The Client

Gelicity Beauty products
Gelicity produces an exclusive range of beauty products for the female market and required promotional films producing to be used on a variety of mediums.
The products include some unique qualities for nails, feet and bath usage. One example is the bath product.
The first sachet turns the water into a beautifying ‘gel’ with thousands of ‘beads’ that help soften and exfoliate the skin. The second sachet transforms the ‘gel’ back into a water consistency again!
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