This sample is the short intro title sequence created for the film.
Project details
Our brief was to produce a training film to help staff understand and appreciate the effects that their appearance, attitude and general persona have on the average visitor to one of their prestigious hotels.
Filmed from a ‘guests’ viewpoint as he spends one night at this establishment, each scene was filmed in 2 perspectives.
Version one – the ‘correct way’ - correct procedures, with smartly presented and courteous professional staff
Version two – Same scenes but staff now have bad attitudes, no care with their appearance, no manners or indeed any interest in looking after the needs of the guest.
The Client
Sheraton Hotel Group
Sheraton hotels are part of the Starwood group and form one of the largest hotel chains in the World.
Established in the USA in 1937, they expanded internationally in 1949 and by 1965 Sheraton had opened its 100th hotel.
The company's success was built on quality of service, value for money and customer satisfaction.
With hundreds of hotels and many thousands of employees, the original vision of quality, cleanliness and professionalism has consistently kept them ranked them in the top list of hotels for business travelers and individuals alike.
Ongoing staff training programs have helped the group maintain its enviable high standards.
For more information on the Sheraton Group - Click here >>
Formats- DVD / Web it proved very cost effective to have each scene encoded as a web download so each management team around the world could view the films instantly and with out format issues
Film location
A real London Hotel opposite Heathrow Airport
The project was particularly challenging due to the filming schedule, location and the fact that the hotel had to maintain its 'normal' trading - 90% fully booked including a conference group of over 250 people, none of which could be shown on screen.
20 scenes, 10 locations, 24 cast , 6 crew and only 48 hours to film!
